EP88: 5 Volunteer Recruitment Strategies for Small Nonprofits in 2026

Celebrating 30 years of making a difference, Binky Patrol founder Susan Finch shares five strategic initiatives designed to expand volunteer recruitment and engagement for small nonprofits. From Greek life partnerships to senior community programs, these practical approaches offer actionable blueprints for organizations looking to grow their impact.

Susan breaks down specific campaigns targeting college sororities and fraternities that already support children's charities like St. Jude's, showing how blanket-making events can complement existing fundraising efforts. She explores the untapped potential of senior communities where residents maintain crafting skills and desperately need purpose and community connection.

The episode also reveals Binky Patrol's mapping strategy to identify gaps in coverage by partnering with the Mr. Ballen Foundation, plus a quarterly challenge system to keep volunteers engaged year-round. Whether you run a nonprofit or want to understand volunteer mobilization strategies, this episode delivers concrete ideas you can implement immediately.

Learn how to get involved: https://binkypatrol.org